4 Traits to Cultivate as a New Business Owner

Watch out world, here you come! If you have dreams of becoming a new business owner, starting a side hustle, or selling your homemade products or services, here are four traits to cultivate that will make you unstoppable.

In building my own businesses, writing a book, and hosting a podcast, I’ve learned that no one really knows what they’re doing when they start out; but by cultivating the traits below, you become someone who can create the success, fulfillment, and abundance you desire.

P.S. Prefer to listen instead? Check out Episode 88 of the Bright Life Podcast: 4 Traits to Cultivate as a New Business Owner. Listen in to learn…

✨ Four traits that will serve you when building your dream life

✨ How to build more resourcefulness no matter what obstacles you’re up against

✨ Why you’re not missing anything (and no one else has some secret sauce that you don’t)

✨ How to become bigger than your fear and realize you can handle ANY emotion

✨ How to ask yourself better questions that lead to better answers

Most Important Traits for a New Business Owner


We ALL have doubts and limitations. But the truth is, your mind can only help you to the level of the questions that you ask of it.

For example, asking, “Why is that person so lucky?” doesn’t help you much. Who knows! They could’ve won the genetic lottery or the state lottery. It doesn’t really matter. Because even if they did, none of that helps YOU achieve YOUR dreams. So instead, ask a better question to get a better answer, like:

“How COULD I do this?”

“How COULD I find the money?”

“If I HAD to succeed, what would I do?”

It’s not about doing everything you come up with, but training your brain to think in new and creative ways. You might be surprised to find solutions inside you that you didn’t even know existed. When you ask better questions, you get better answers.


As a new business owner, you need a strong vision—a clear picture of what you want to achieve. In business, everyone experiences challenges, and a strong vision can keep you focused on the long-term goal.

Let your imagination run wild and dream bigger than you ever thought possible. You can’t outlive what you believe to be possible for yourself. So see your future in technicolor and detail, full of possibilities. Your vision will be like a guiding light, helping you stay focused and driven, no matter what challenges come your way.


Consistency is the secret sauce of success. It’s not always about taking massive leaps; it’s about taking small steps every day towards your goals. When you show up consistently, no matter how small, it compounds over time.

I always tell students in my copywriting programs that the work they are doing TODAY will serve them the rest of their business. The portfolio they build TODAY will make it much easier to book clients in the future. The clients they do high-quality work for TODAY will help them get referrals, so they can spend much less time marketing the rest of their business.

If you ever doubt the impact of incremental gains, just look at the stock market. Investing only $1 every day may not FEEL like much day to day, but with the power of compounded growth, that daily $1 becomes over $13 million in 50 years. Just like the stock market, the steps you take today will impact you for years to come. Never underestimate the power of a compound to assist you in bringing your dreams to life!


Being resourceful is one of the most valuable skills you can cultivate. Instead of thinking, “I can’t do that,” shift your mindset to “How can I find a way?” Train your brain to seek solutions and make the most out of your current situation. There will always be someone with more RESOURCES than you, but you can decide today that you will have more RESOURCEFULNESS than anyone.

By nurturing these traits—asking better questions, cultivating a strong vision, taking consistent action, and building your resourcefulness—you can position yourself for success as a new business owner (or really in any area of life). Remember that this journey isn’t ONLY about reaching your biggest dreams… it’s about who you become along the way. 💛

Ready for Your Biggest, Brightest Life?

Get my book here! It’s called Your Bright Life: Get Clear on What You Want, Overcome Self-Doubt, and Bring Your Dreams to Life.

Sign up for a free training: 5 steps to build a 6-figure copywriting business (even if you’ve never written professionally before)! I’ll break down what I learned in 15 years in the industry, a journalism degree, and being inside global brands mentoring writers AND on the outside as a writer getting clients and building a business… so YOU can create more freedom and fulfillment as your own boss, too!